01 / COMMON CONTEXTPattern before product.
Heels, fingertips, knuckles, lips and the sides of feet are frequent sites because they experience movement, pressure, exposure or repeated washing.
Cold air, wet work, detergents, walking barefoot, open-backed footwear, friction and a routine that moisturises too lightly can contribute.
02 / ROUTINE FOUNDATIONKeep the base calm.
Clean gently, pat dry, apply a thick fragrance-free cream or ointment and protect the area from the activity that keeps reopening it. Do not seal visibly infected or deep wounds without professional advice.
03 / FORMULA DIRECTIONChoose by function.
Petrolatum, dimethicone and mineral oil are useful occlusives; glycerin supports hydration. Urea can soften thick heel skin but may sting an open fissure.