01 / COMMON CONTEXTPattern before product.
Hands, lips, lower legs and exposed facial skin often show the change first. Clothing friction can also irritate the trunk and limbs.
Low humidity, indoor heating, wind, hot water, frequent handwashing and rough fabrics are common winter contributors.
02 / ROUTINE FOUNDATIONKeep the base calm.
Switch from a light lotion to a cream where needed, moisturise after every wash, protect hands and lips outdoors, and consider a clean cool-mist humidifier in dry rooms.
03 / FORMULA DIRECTIONChoose by function.
Glycerin and hyaluronic acid support hydration; ceramides and emollients support comfort; petrolatum is useful for exposed lips and small severely dry areas.